Category: Fashion

Sock Fancy

Post Text: The Post Text kicks off with a CTA (call-to-action), telling the target to give the ultimate gift. But instead of saying “gift”, the

Live Sore

Post Text: “Best” copy is lazy copy. It also implies there are others. I didn’t know there are other shirt clubs until I read this first


Post Text: The Post Text is a bit weird. Why is the “heater” collection out in the Fall? It ain’t even that cold yet. Someone

Tailored Athlete

Post Text: The formula here is: Question + PAS (Problem-Agitate-Solution). This looks like the work of a copywriter. It poses the question by directly asking

Calvin Klein

Post Text: I like it, although I would’ve worded it slightly differently. For instance, although I like the alliteration at the beginning with the 3 D’s,

The Bralette Co.

Post Text: This ad is a good example showcasing that not all testimonials are created equal. (It’s likely a MOFU ad.) The reviews are meant


Post Text: “Real leather, new look” isn’t appealing enough, especially because this isn’t an old look at all. How about “Real leather, classic look reimagined”?